Scotland’s tourism board is now trying to make the country seem more appealing for business travel. They recently launched a new digital campaign highlighting the innovation that takes place there.
Rory Archibald, the business development manager for VisitScotland Business Events summed up what they have to offer.
“We have a legacy of invention, research, and knowledge that continues to this day and is being secured for the future.”
The statement went on to explain that Scotland has pioneers in industries such as engineering, robotics, computer gaming, and medicine.
“Quite simply, Scotland is a place where ideas come to life. Ideas enable change, events create ideas and Scotland is a place where ideas become legends.”
Innovative or not, Scotland is a pretty popular tourist destination thanks to its long history, interesting culture, and clean environment. Scotland is one place that is really popular for genealogy trips since a lot of people from North America have ancestors from the country.