The popularity of luxury cruises seems to be on the rise despite the fact that more people are also taking budget trips. According to travel network Cruise Planners, luxury cruise travel is up 35 percent this year when compared with 2016.
Michelle Fee, the CEO and co-founder of Cruise Planners spoke out about the trend.
“Luxury travel continues to grow. Luxury travel is the whole package, starting with the personalized service a travel professional offers from the very start to the high-end, attentive experience a passenger has throughout their land or sea travels.”
One of the reasons that luxury cruise sales seem to be up is that travel professionals have more access to helpful tracking data than ever. It becomes easier to target the right demographics when that sort of information is readily available.